BEAUTY PARLOUR

Communication Design

Communication design is the practice of planning and shaping the content of a message as well as its form and delivery. It is about touching people through the transmission of an idea. Communication designers craft effective and expressive ways to share these ideas with the recipient.

Conceptual Design

Conceptual design is a type of art which explores new ideas that may potentially be functional. The concept is more important in the process than straightforward function. It is distinguished from design in general by not necessarily being functional and from conceptual art by closely relating to function.

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Creative Coding

Creative coding describes the use of software and tools to create digital artworks, such as real life art installations, interactive video, large-scale public projections and so on. It is an artistic, playful approach to programming, where the code is considered the artistic material.

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Creative Engineering

Creative Engineering is the fusion of art and engineering. Engineering skills, such as physical computing, electronics, mechanics and programming, are used to create aesthetic and functional artworks and installations.

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Data Visualization

Data Visualization is the study of the visual representation of data or information. It is intended to present complex information clearly.These visual representations, also referred to as Infographics, allow viewers to process data quickly and discover patterns and trends more easily.

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Development

Web and app development range from simple client-side websites or applications to complex server-side data-driven services. In web development all common web programming languages and content management systems based on state-of-the-art frameworks like django are employed. Agile development and the DRY principle play an important role.

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Generative Art

Generative art refers to artworks which have fully or partly been created with the use of an autonomous (non-human) system and which are determined by algorithms. They usually appear in conventional forms of art, such as poems or animated visuals, and can either operate autonomously or incorporate inputs from a user or the environment.

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Information Architecture

Information architecture is the art and science of organizing and labeling data, such as websites or books. The goal is to structure the content and create curated systems of information rather than visually displaying the data. In a next step, these systems can be used to support usability.

Interaction Design

Interaction design, often referred to as IxD, combines human - computer interaction and software development. It is about shaping interactive digital products, environments, systems and services. Key qualities of interaction design products are usability, utility, satisfaction and communicative qualities.

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Motion Design / Animation

Motion Design sets images in motion through the use of animation or film techniques. The output is video content created with methods of 2D / 3D animation, motion graphics, stop motion and filming.

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Product Design

Product design refers to the process of creating a product that is intended to be sold. It includes activities such as creating the look, deciding on the mechanical architecture or selecting materials of the product. Product design ideally ensures efficient and reliable functionality and adequacy of the product for the targeted consumer group.

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Real-Time Computer Graphics

Real-time computer graphics are 2D or 3D images and videos produced in real time, using a GPU. Real-time output enables interactivity and allows to create generative content.

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Service Design

Service Design refers to the application of established design processes and skills to the development of services. It seeks to improve the user experience and efficiency of the provided service. The approach involves a multi-disciplinary team who works with stakeholders and end-users throughout the process.

Set Design

Set Design is the art of creating the ideal setup to enhance the stage performance. Complex setups and installations integrating different technologies like projection mapping, LED walls, multi-channel video-systems, lights and lasers expand the conventional area of stage design to a unique experience for the audience.

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Speculative Design

The Speculative Design process emerges from a provocative starting point that has been established, rather than from a specific problem. It focuses on creative thought and conceptual development. The result is an evolution of fluctuating iteration and reflection using designed objects to provoke questions and stimulate discussion.

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Visual Event Design

Visual Event Design refers to the process of creating an ambience for different events by using visuals and lighting. These visuals represent a brand, message or theme and usually combine modern event lighting with experimental lighting and projection technologies, such as projection mapping or LED setups.

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